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A VR experience zone is a branded, on-ground installation where visitors put on a headset and experience your product, facility or story first-hand. Culenz designs and runs these zones for events, expos, launches and activations.
An experience people queue for
A banner gets glanced at; an experience gets remembered. A VR zone lets visitors tour a plant, test-drive a product, or step inside your brand world — and tells you how they engaged.
What a zone includes
- Branded VR experiences built around your product or facility
- Headsets, operators and on-site setup
- Interactive demos, games and simulators that draw footfall
- Engagement tracking so you can measure the activation
Proven footfall
Our Extended Reality Zone at IT Day 2023 drew around one lakh visitors — read the IT Day 2023 case study.
Frequently asked questions
What can visitors experience in a VR zone?
Anything you want them to feel first-hand — a factory walkthrough, a product demo, a drive simulation, a property, or a branded VR game. We build it around your goal.
Do you provide the hardware and staff on site?
Yes. We bring the headsets, set up the zone and run it with trained operators for the duration of your event.
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