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Culenz

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LiveCast 360 live broadcast platform

LiveCast 360 is Culenz's 360° live broadcast package: cameras, live stitching, encoding and distribution in one booking. It packages the approach behind more than 100 hours of live 360° streams, including Republic Day.

01 — Overview

Inside LiveCast 360

LiveCast 360 is Culenz's package for 360° live broadcasts. One booking covers cameras, live stitching, encoding, distribution and crew.

It packages the approach behind more than 100 hours of live 360° streams, including the Republic Day Parade.

Events book one service instead of coordinating several vendors.

02 — What's included

What the platform includes

  • Multi-camera 360°

    Several 360° cameras, switched live like a TV broadcast.

  • Live stitching

    Lens feeds stitched into one sphere in real time.

  • Distribution

    YouTube 360°, VR headsets or your own branded player.

  • Graphics

    Titles, logos and captions added to the 360° feed.

03 — Key features

LiveCast 360 in depth

  1. 01

    Multi-camera 360° coverage

    Several 360° cameras cover the event from different positions. A director switches between them live, like a TV broadcast.

    Viewers get the best view of each moment while still looking around freely.

  2. 02

    Live stitching and encoding

    Each camera's lens feeds are stitched into one sphere in real time. The stitched feed is encoded for streaming.

    Our crew monitors quality throughout the event. Problems are caught and fixed before viewers notice.

  3. 03

    Distribution to every screen

    Streams go to YouTube 360°, VR headsets or your own branded player. Viewers watch on phones, browsers or headsets.

    A branded player keeps viewers on your website. YouTube reaches the widest audience.

  4. 04

    Graphics and branding

    Titles, logos and captions are added to the 360° feed. They stay readable as viewers look around.

    Sponsors and partners can be credited on screen. Graphics are placed so they don't block the main action.

  5. 05

    Rehearsal and connectivity

    360° streams need high upload bandwidth. We test the venue's uplink well before the event.

    A full rehearsal checks every camera, stitch and stream. Backup connections are planned where possible.

  6. 06

    Events that suit LiveCast 360

    National ceremonies, parades, festivals, concerts, conferences and product launches all suit LiveCast 360.

    Any event with a large audience that can't attend in person benefits from a virtual seat at the event.

  7. 07

    Crew and roles on the day

    A LiveCast 360 crew includes camera operators, a stitching and encoding engineer and a director. A producer coordinates with your event team.

    Everyone rehearses together before the event. On the day, each person knows their role and backup plan.

  8. 08

    Government and national events

    National events need security clearance, strict timing and reliable delivery. LiveCast 360 is built on our experience streaming the Republic Day Parade and Independence Day.

    We plan camera positions with event authorities and follow every security rule on site.

  9. 09

    Festivals, concerts and sport

    Festivals and concerts reach fans who can't travel, with a front-row 360° view of the stage. Sports events can place viewers beside the track or field.

    Sponsors gain extra visibility through graphics and branded players.

  10. 10

    Watching in VR headsets

    Viewers with headsets get the most immersive experience, as if they were standing at the camera position. They turn their heads to look around.

    Headset viewing suits VR zones at other venues. A remote audience can watch the event together in a hall.

04 — Our process

Our LiveCast 360 delivery process

Every project starts with a free scoping call to agree goals, audience, venue, devices and dates. You then receive a written scope with dated milestones.

We gather your files, build a first draft and review it with you, in the headset or on site. Final content, testing and installation follow.

After launch, our crew runs the experience or hands it over with training. An annual maintenance contract can cover support, repairs and updates.

  1. 01

    Scope

    We agree goals, audience, venue, devices and dated milestones, and you sign off the scope.

  2. 02

    Capture and storyboard

    We gather plans, photos or scans and build a draft for you to review in the headset or on screen.

  3. 03

    Build

    Final models, content and interactions are added and tested on the target device.

  4. 04

    Integrate and rehearse

    Hardware is wired in, and the experience is rehearsed at the venue or a mock-up.

  5. 05

    Run and support

    Our crew runs it or hands it over, followed by a review and a maintenance plan.

05 — Planning your project

Budget and the right partner

Pricing

LiveCast 360 pricing factors

Cost depends mainly on how much content is custom, the hardware involved and how long the experience runs. On-site crew and travel add to event projects.

Reusing your existing CAD, BIM, footage or brand assets lowers cost. Building from photos or 2D drawings takes more modelling time.

We send an itemised quote after the scoping call. Content, hardware, crew and support are listed separately, so you see what each part costs.

Checklist

Choosing your LiveCast 360 partner

  • Ask to see work the team has delivered, and who will actually build yours. Check that the same people stay on your project from scope to launch.
  • Ask how they test on the real device or venue, and what happens if something fails on the day. A clear answer shows real delivery experience.
  • Finally, ask for an itemised quote and a dated schedule. Vague estimates usually lead to surprises later in the project.

06 — Why Culenz

Your partner across India and Dubai

Culenz is an AR, VR and mixed reality company with offices across India and Dubai. We deliver projects in both markets.

One accountable team scopes, builds, installs and supports your LiveCast 360 project. You work with the same producer from the first call to the final handover.

Founded in India
2019
Hours of 360° VR streamed live
100+
Visitors at the IT Day XR Dome
1,00,000+
Offices across India and Dubai
3

07 — FAQs

Questions buyers often ask

What internet speed does a 360° live stream need?

360° streams need far more upload bandwidth than flat video, because the whole sphere is sent at high resolution. YouTube's guidance for 4K live streams lists bitrates in the tens of megabits per second. We test the venue's uplink well before the event.

How is LiveCast 360 different from a normal live stream?

A normal stream shows one camera angle chosen by the director. LiveCast 360 lets each viewer look in any direction, so they feel present at the event. Multi-camera switching adds the best positions for each moment.

Can LiveCast 360 stream to several platforms at once?

Yes. The same 360° feed can go to YouTube, a branded website player and VR headsets at the same time. We plan the distribution targets and the bandwidth they need during scoping and the venue survey.

Do we receive a recording after the event?

Yes. You receive the full 360° recording to publish or reuse. Highlights can be edited for social media and your website, or turned into VR experiences for exhibitions and museums.

Start your journey

Ready to enter the experience?

Book a free demo today and see what Culenz can build for your enterprise in India or Dubai.