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Culenz

Solutions

360° VR live streaming for events

Culenz streams live events in 360°, so remote viewers can look anywhere on a phone, browser or headset. We have streamed more than 100 hours live, including the Republic Day Parade and Independence Day.

01 — Overview

360° live streaming for events

360° live streaming captures a full sphere of video with a multi-lens camera, stitches it live and streams it. Each viewer drags, tilts a phone or turns their head to choose where to look. Viewers can look around but not walk, which is three degrees of freedom.

360° live streaming lets remote viewers look in any direction during a live event. They choose their own view, instead of following one camera.

It turns a broadcast into a virtual event experience. Viewers feel closer to being there, on a phone, browser or VR headset.

Culenz has streamed more than 100 hours of 360° VR live, including the Republic Day Parade and Independence Day.

02 — What's included

What you get

  • Camera placement

    We plan camera positions for the best seat in the house, from a parade route to a festival stage.

  • Live stitching and encoding

    Lens feeds are stitched into one 360° frame and encoded for streaming as the event happens.

  • Distribution

    Streams go to YouTube 360°, VR headsets or a branded player on your website.

  • Recorded edit

    After the event, you receive a 360° recording to publish or reuse.

03 — Key features

360° VR live streaming in depth

  1. 01

    Planning camera positions

    Camera placement decides what viewers experience. We plan positions for the best seat in the house, from a parade route to a festival stage.

    Multiple cameras let viewers or a director switch between views. Each position is tested before the event.

  2. 02

    Live stitching and encoding

    A 360° camera records several lenses at once. Their feeds are stitched into one sphere in real time.

    The stitched feed is encoded and sent to the streaming platform. Our team monitors quality throughout the broadcast.

  3. 03

    Distribution platforms

    Streams can go to YouTube 360°, VR headsets or a branded player on your website. Viewers choose how they watch.

    Phone viewers move their phone to look around. Headset viewers turn their heads, which gives the most immersive view.

  4. 04

    Bandwidth and rehearsal

    360° streams need far more upload bandwidth than flat video. We test the venue's connection well before the event.

    A full rehearsal checks cameras, stitching, encoding and the stream itself. That catches problems before viewers join.

  5. 05

    Events that suit 360° live

    National ceremonies, parades, festivals, concerts, sports and product launches all suit 360° live. So do conferences with large remote audiences.

    Any event where people can't attend in person benefits. A 360° stream gives them a virtual seat at the event.

  6. 06

    After the event

    You receive a 360° recording to publish or reuse. Highlights can be edited for social media and your website.

    The recording can also become a VR experience for exhibitions or museums. The event keeps reaching people long after it ends.

  7. 07

    360° live for government and national events

    National ceremonies reach millions of people who can't attend in person. A 360° stream gives each viewer a virtual front-row view.

    Culenz has streamed the Republic Day Parade and Independence Day live in 360° with government partners. We plan these broadcasts around strict security and timing.

04 — Our process

Our 360° live streaming delivery process

Every project starts with a free scoping call to agree goals, audience, venue, devices and dates. You then receive a written scope with dated milestones.

We gather your files, build a first draft and review it with you, in the headset or on site. Final content, testing and installation follow.

After launch, our crew runs the experience or hands it over with training. An annual maintenance contract can cover support, repairs and updates.

  1. 01

    Scope

    We agree goals, audience, venue, devices and dated milestones, and you sign off the scope.

  2. 02

    Capture and storyboard

    We gather plans, photos or scans and build a draft for you to review in the headset or on screen.

  3. 03

    Build

    Final models, content and interactions are added and tested on the target device.

  4. 04

    Integrate and rehearse

    Hardware is wired in, and the experience is rehearsed at the venue or a mock-up.

  5. 05

    Run and support

    Our crew runs it or hands it over, followed by a review and a maintenance plan.

05 — Planning your project

Budget and the right partner

Pricing

360° live streaming pricing factors

Cost depends mainly on how much content is custom, the hardware involved and how long the experience runs. On-site crew and travel add to event projects.

Reusing your existing CAD, BIM, footage or brand assets lowers cost. Building from photos or 2D drawings takes more modelling time.

We send an itemised quote after the scoping call. Content, hardware, crew and support are listed separately, so you see what each part costs.

Checklist

Choosing your 360° live streaming partner

  • Ask to see work the team has delivered, and who will actually build yours. Check that the same people stay on your project from scope to launch.
  • Ask how they test on the real device or venue, and what happens if something fails on the day. A clear answer shows real delivery experience.
  • Finally, ask for an itemised quote and a dated schedule. Vague estimates usually lead to surprises later in the project.

06 — Why Culenz

Your partner across India and Dubai

Culenz is an AR, VR and mixed reality company with offices across India and Dubai. We deliver projects in both markets.

One accountable team scopes, builds, installs and supports your 360° live streaming project. You work with the same producer from the first call to the final handover.

Founded in India
2019
Hours of 360° VR streamed live
100+
Visitors at the IT Day XR Dome
1,00,000+
Offices across India and Dubai
3

07 — FAQs

Questions buyers often ask

Can viewers watch a 360° stream without a VR headset?

Yes. Phone viewers move the phone or drag the screen to look around, and laptop viewers drag with a mouse. A headset gives the most immersive view, but any phone or laptop works for a public stream.

How many cameras does a 360° live stream need?

Simple events can use one 360° camera, while parades and large venues need several positions. More cameras give viewers more choice but need more crew and bandwidth. We recommend a setup after surveying the venue.

Can we add graphics to a 360° stream?

Yes. Titles, logos, captions and sponsor graphics can be added to the live 360° feed. They stay readable as viewers look around, without blocking the main action or the stage.

What happens if the venue internet fails?

We plan backup connections where possible, such as bonded mobile links. The event is also recorded locally, so the full 360° recording is available even if the live stream drops.

Start your journey

Ready to enter the experience?

Book a free demo today and see what Culenz can build for your enterprise in India or Dubai.